Senior Executive, Channel Development – Modern On-Trade Channel (MONT)

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The purpose of this role is to support the overall MONT channel operations for Carlsberg Malaysia.  This includes operation planning, deployment, implementation, tracking and monitoring of marketing and channel programs to ensure meeting of channel objectives.


Channel Development

  • Plan, execute and monitor channel strategies implementation
  • Support sales to win, retain and bring Carlsberg’s portfolio of brands to life in the channel
  • Track, analyse and review channel performance, and make recommendations

Operations Excellence

  • Manage assigned projects within budget and timeline
  • Strong follow up follow through with key stakeholders and arrange to ensure collaterals deliver on time for sales execution
  • Coordinate and consolidate the execution of national marketing activities, channel initiatives and customer activities
  • Manage processing of Trade Marketing fund
  • Support the preparation of promo selling story, mechanics and promo bulletin for sales execution
  • Challenge objectively to improve ways of working and deliver better result


  • Embrace triple As – Alignment, Accountability and Action in our day to day interactions with others
  • A team-player


  • Minimum 3 years’ working experience including 1 year FMCG industry with exposure in the commercial role (e.g. channel, sales, brand)
  • Degree in Marketing, Business or similar
  • Fluency in English, knowledge in Chinese is an added advantage
  • Good communication, presentation and interpersonal skills
  • Innovative and systematic person with sound analytical skills
  • High work capacity and team-player
  • Action-oriented, persistent and resilient
  • Passion in the beer industry

Job Details:


Job type

Part time / Full time
Full Time

Working Time
Monday - Friday

We regret to inform only shortlisted candidates will be notified