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Top Ten Strikes An Astonishing RM400million Fundraise In 27 Years

After making its tour in the south, the pioneer Chinese community project makes itsx trip to the north and back down to Selangor which led to the Grand Finale at HGH Convention Centre. Over four days, the Top Ten Charity Campaign has successfully broke the record for the fundraising over RM400million, exceeding its initial RM392million before the start of the nationwide tour.

This achievement has justified the Malaysia Book of Records listing for the charity project as the “Highest Funds Raised” and “Longest Running Chinese Charity Show” in the country. These are the funds which have benefitted more than 600 schools and institutions, and thousands of its students in the 2013 second roadshow.

No

Date

Beneficiary Schools

Funds Raised

 

1

18 Oct

SJK(C) Kung Man, Serdang

RM 1.33 million

 

2

19 Oct

SJK(C) Cheng Siu 1-2, Batu Pahat

RM 1.7 million

 

3

20 Oct

SJK(C) Foon Yew 1, JB

RM 2.1 million

 

4

21 Oct

SJK(C) Yok Bin, Malacca

RM 1.5 million

 

5

25 Oct

SMK San Min (SUWA), Teluk Intan

RM 2.2 million

 

6

26 Oct

SMKJ(C) Choong Hua, Bidor

RM 3 million

 

7

27 Oct

SJK(C) Pandamaran B, Klang

RM 3.2 million

 

8

28 Oct

SJK(C) Union, Cyberjaya

RM 7.2 million

Thousands of generous donors were greeted with the acts of eight local talents who have been appointed as ambassadors of each beneficiary school: Winson Voon, Kah Jun, Pink Tan, Amy Wang, Hank Yip, Peace Teo, Orange Tan and Suki Liu. Special appearances of Malaysian multi-talented artiste Jack Lim, popular duo Thomas & Jack, veteran singer Vicky Tan and MyFM radio station broadcaster Jym Chong has only aroused the enthusiastic crowd further.

To add on the fun elements into the already entertaining roadshow, Top Ten revitalized its school level singing competition. The competition aimed at students of the selected schools to recognise the hidden vocal skills. With the success in 2012, 12 schools were shortlisted for a duet Parent-Student or Teacher-Student singing competition.

The support of Red Box Karaoke, the team is contributing more than RM4,000 worth of cash vouchers and portable karaoke systems at these schools in Klang Valley.

Carlsberg Malaysia has pledge to continue this humanitarian deed which the brewery believes in sharing with the community unconditionally, aiming to support its people, brands and community.

Press

If you represent the media - print, online, radio or tv - please address enquiries concerning Carlsberg Group to:

Corporate Communications and CSR Director

Pearl Lai

Tel 03-5522 6414 Email pearl.lai@carlsberg.asia

Corporate Communications and CSR Manager

Ezra Low

Tel 03-5522 6431 Email Ezra.YY.Low@carlsberg.asia